VOV.VN - Tourism officials from Hue and Da Nang joined Malaysian partners to showcase Central Vietnam as a prime destination for Malaysian travelers, with a focus on Muslim-friendly tourism, in Kuala Lumpur on August 26.

VOV.VN - HorecFex 2025, the largest technology exhibition and forum for Vietnam’s hotels, restaurants, and catering industry (HORECA), opened at Ariyana International Conference Centre in Da Nang on August 26.

VOV.VN - A Vietnam tourism promotion programme was held in Gyeongsangbuk-do Province, the Republic of Korea (RoK), on August 25 by the Vietnamese Ministry of Culture, Sports and Tourism (MoCST).

VOV.VN - Vietnam should promote its potential and advantages to develop medical tourism into a spearhead economic sector, thereby contributing to making the country a regional healthcare hub, according to a senior official of the Ministry of Health.

VOV.VN - Vietnam was ranked fourth in 2024 among the world’s fastest growing travel destinations, according to the United Nations World Tourism Organisation (UNWTO).

For the first time, Da Nang has been ranked among the top 10 Asian cities with the highest rate of returning visitors. To welcome over 17.3 million visitors this year, the central city is stepping up efforts to attract tourists, with digital transformation seen as a key driver for promoting its destinations.

This year’s National Day (September 2) holiday is expected to bring a record number of domestic and international tourists to Hanoi, where visitors can explore not only historic landmarks and cultural sites but also the captial city’s rich culinary heritage.

VOV.VN -The Vietnam National Authority of Tourism will host a tourism promotion and business networking programme in Russia from August 26 to September 3 as part of the Ministry of Culture, Sports and Tourism’s 2025 Tourism Development Stimulus Programme.

A vibrant programme of cultural and artistic activities will take place at the Vietnam National Village for Ethnic Culture and Tourism in Doai Phuong commune, Hanoi, from August 30 to September 2 to celebrate the 80th anniversary of National Day (September 2).

As experiences become a benchmark of lifestyle value, younger travellers, especially Generation Z, are redrawing Vietnam’s tourism map with highly personalised journeys of exploration.