VOV.VN - Rather than focusing solely on increasing visitor numbers, Ho Chi Minh City is accelerating the development of experience-based tourism products, night-time economy activities, and premium services in an effort to extend visitors’ stays and boost tourist spending.

VOV.VN - The Da Nang Food Tour 2026 opened at East Sea Park on May 21, marking the first time Da Nang has organised a large-scale culinary tourism festival aimed at turning local cuisine into a strategic tourism product.

VOV.VN - Hanoi has welcomed two international famtrip delegations from Australia and Japan in May to survey and explore the capital’s tourism market.

VOV.VN - A tourism promotion and cultural exchange programme featuring China’s Xinjiang region took place at the China Cultural Centre in Hanoi on April 27, drawing strong interest from tourism authorities and travel businesses from both Vietnam and China.

Transforming large-scale concerts into distinctive tourism products is not only an economic challenge but also a solid step towards affirming Quang Ninh position as a hub for cultural industries linked with the heritage of the mining region.

VOV.VN - The 22nd Ho Chi Minh City Tourism Festival, themed “Vibrant Summer Fest,” concluded at September 23 Park on April 5, wrapping up four days of lively activities and strong visitor engagement.

After the Lunar New Year (Tet) peak, domestic tourism market has maintained steady momentum, with stable visitor flows reported across many localities and nature-based and cultural – spiritual tourism products popular, reflecting a growing preference for short and experience-oriented trips in the early months of 2026.

VOV.VN - The Hanoi Tourism Festival 2026 opened at Thong Nhat Park on the evening of March 13, offering visitors a range of cultural and tourism experiences.

VOV.VN - Vietnamese tourism businesses presented a range of tourism products and services at ITB Berlin 2026, held from March 3 to 5 at Messe Berlin in Germany in a bid to promote Vietnam as a destination while seeking opportunities for cooperation and sustainable business development.

VOV.VN - On its path to affirming its role as a key economic sector, Vietnam’s tourism industry requires policies commensurate with the value it has created and will continue to create for the national economy.