VOV.VN - In an era of fierce competition, a national brand is no longer just a name but a yardstick for the intellectual capacity and creative strength of an economy. Products carrying the label “Made by Vietnam” are marking a new phase, asserting the standing of domestic enterprises through genuine internal capacity and core technologies.

VOV.VN - Vietnamese brands are strengthening their presence in France’s retail market through Vietnamese Goods Week at Carrefour hypermarkets, launched by the Vietnam Trade Office in France in coordination with T&T Foods, with the official introduction of VIFON products into the retailer’s distribution system.

The first Glorious Spring Fair 2026 is expected to be a large-scale trade and service event, stimulating consumer demand and projecting the image of a dynamic and internationally integrated Vietnam at the start of the year.

The Vietnam Trade Office in Hong Kong (China) will continue with business matching and delegation exchanges this year to deepen bilateral trade ties, its head Vu Thi Thuy told Vietnam News Agency reporters based in Hong Kong.

VOV.VN - The Asia Fashion Show 2025 (AFS) opened in Ho Chi Minh City on December 5, bringing together more than 200 companies and industry associations from Vietnam, China, Thailand, Malaysia, India and the Republic of Korea.

More than just a destination for leisure or shopping, the Autumn Fair 2025 has become a dynamic platform showcasing the innovative spirit, standardisation efforts, and global aspirations of Vietnamese businesses.

Over 90% of infrastructure items, including electricity, water supply, security and communications systems, have been completed for the Autumn Fair 2025, organisers reported.

VOV.VN - The Vietnam Pavilion opened on September 25 at the 4th Global Digital Trade Expo (GDTE 2025) in Hangzhou, China, the country’s largest e-commerce event this year.

VOV.VN - The Ministry of Industry and Trade is set to launch Vietnam Grand Sale 2025, a nationwide promotional campaign running from June 14 to July 14, with the goal of enhancing trade promotion, strengthening Vietnamese brands, and stimulating domestic consumption.

The direct export of Vietnamese goods through various foreign distribution systems not only helps producers increase profits but also provides Vietnamese products an opportunity to be exported under their own brands.