Hue, the host of the Visit Vietnam Year and Hue Festival 2025, is set to transform into a vibrant tourism destination as it sketched out special plans for the events to showcase the central city's rich cultural heritage and captivate attractions to domestic and international travellers.

VOV.VN - A ceremony was held on the evening of March 19 at the Sam Mountain National Tourist Area in Chau Doc City, An Giang province, to receive UNESCO’s certificate recognizing the Festival of the Ba Chua Xu Goddess at Sam Mountain as an Intangible Cultural Heritage of Humanity and to kick off the 2025 festival.

VOV.VN - The Mekong Delta province of An Giang is set to hold a ceremony on March 19 in Chau Doc City to receive a UNESCO certificate recognizing the Ba Chua Xu (Holy Mother of the Realm) Festival on Mount Sam as an Intangible Cultural Heritage of Humanity.

In a significant push toward digital transformation, Vietnam is capitalising on 3D technology to preserve and promote its rich cultural heritage, aligning with the Party's directions on cultural development.

VOV.VN - The administration of Quang Nam province and the Archaeological Survey of India (ASI) on February 21 launched the Conservation and Restoration Project for towers E and F of the My Son World Cultural Heritage site complex for the 2025-2029 period.

VOV.VN - The traditional cultures of Vietnam’s 54 ethnic groups are invaluable assets that contribute to the nation's strength and prosperity, State President Luong Cuong said at the 2025 "Spring Colors Across the Nation" festival held on February 15 at the Vietnam National Village for Ethnic Culture and Tourism in Hanoi.

VOV.VN - Despite the cold weather, thousands of visitors converged on Hong Van Mountain in Lim town of Tien Du district, Bac Ninh province, to immerse themselves in the sweet and melodic tunes of quan họ folk songs, a cultural hallmark of the Kinh Bac region during the Lim Festival 2025.

The events aim to educate the tradition of patriotism and gratitude to the Hung Kings and ancestors who contributed to building and protecting the nation; as well as contribute to popularising tourism and local cultural heritage towards promoting tourism and economic development in the province.

The traditional Tet feast of Hanoi exemplifies culinary artistry and cultural heritage, reflecting the devotion of descendants offering their best to ancestors during the Lunar New Year.

Vietnam's rich cultural heritage continues to captivate hearts worldwide, with an increasing number of foreign friends embracing, preserving and spreading its timeless allure.