The first-ever Vietnamese Goods Week in France’s Grand Est region opened at the Carrefour hypermarket in Verdun city on October 1, marking the first time a Vietnamese trade and cultural promotion activity has been held in this borderland area, far from Paris.

The annual Vietnamese Goods Week has arrived in Udon Thani province of Thailand, transforming it into a vibrant marketplace for Vietnamese products.

A trade promotion and business exchange workshop between Vietnamese and French enterprises was held in Paris on October 21 as part of the Vietnamese Goods Week in France.

VOV.VN - Vietnamese Goods Week officially kicked off at the Système U supermarket chain in France on September 25, featuring the participation of 15 Vietnamese businesses.

VOV.VN - A Vietnamese Goods Week entitled “Ho Chi Minh City and the Mekong Delta" is scheduled to take place from August 16 to 20 at Central World shopping mall in Bangkok, Thailand.

VOV.VN - A range of Vietnamese farm produce such as longans, water coconut molasses, coffee, mangoes, and durian debuted during Vietnamese Goods Week which is underway at the AEON supermarket chain in Japan.

Vietnam should set out a specific strategy for accessing the Thai market as the two countries share similarities in product types, suggested Nguyen Thanh Huy, head of the Vietnam Trade Office in Thailand.

A Vietnamese Goods Week entitled “Taste of Vietnam” is taking place at Big C supermarket chain in Bangkok, Thailand until September 28.

The Vietnamese Goods Week 2022 is taking place at over 350 supermarkets and stores run by retail giant AEON across Japan and on its website until June 3.

More Vietnamese goods are available on foreign supermarket shelves but enterprises still need to overcome a number of challenges if they want to enhance their brand image.