Bolt, an Estonian ride-hailing start-up, plans to enter Vietnam's market by launching a series of recruitment ads on social media.

Vietnam’s ride-hailing market value is estimated at US$880 million in 2024 and expected to reach US$21.6 billion by 2029, growing at a compound annual growth rate of 19.5% during the forecast period, according to a recent report by India-based market research firm Mordor Intelligence.