VOV.VN - The nearly 200% surge in Russian arrivals to Vietnam in 2025 not only signaled a strong recovery in tourism volumes but also reflected a strategic shift toward data-driven, technology-enabled promotion.

VOV.VN - The central city of Da Nang has welcomed a MICE group from QuantumEdge Capital India, marking the city’s first international MICE arrivals of 2026.

The global tourism market is entering a phase of unprecedentedly fierce competition as countries continuously roll out large-scale promotional campaigns to capture visitor market share, a reality requiring Vietnam to make breakthrough moves in tourism promotion and marketing.

VOV.VN - The south-central province of Khanh Hoa is scheduled to play host to the International Kitesurfing Festival 2025 at My Hoa beach from January 15–17, 2026, according to a local official.

VOV.VN - The Vietnam National Authority of Tourism (VNAT) in collaboration with the Vietnam Tourism Development Fund (VTDF), on November 27 organised a tourism promotion and business networking programme in Sydney on November 27, aiming to strengthen ties with the Australian tourism market.

A conference on national tourism promotion for 2026 has been held in the northern province of Ninh Binh, aimed at strengthening Vietnam’s global destination competitiveness and improving coordination among government agencies, localities and businesses.

The 12th Tourism Promotion Organisation for Global Cities (TPO) General Assembly opened in Ho Chi Minh City on September 3 under the theme of “Shaping the Future of Tourism: Embracing Digital and Green Transformation.”

VOV.VN - A Vietnam tourism promotion programme was held in Gyeongsangbuk-do Province, the Republic of Korea (RoK), on August 25 by the Vietnamese Ministry of Culture, Sports and Tourism (MoCST).

VOV.VN -The Vietnam National Authority of Tourism will host a tourism promotion and business networking programme in Russia from August 26 to September 3 as part of the Ministry of Culture, Sports and Tourism’s 2025 Tourism Development Stimulus Programme.

VOV.VN -The Ho Chi Minh City Department of Tourism on August 19 held a conference to launch the 2025 Tourism Promotion Plan, with a view to enhancing the southern hub’s appeal as a leading cultural, culinary, leisure, and experiential destination in Vietnam.