VOV.VN - The Ministry of Industry and Trade launched Vietnam Online Friday 2024 on November 29 evening aimed at boosting e-commerce and providing consumers with the opportunity to purchase quality products at discounted prices.

Vietnam has one of the most dynamic live commerce markets globally, driven by its growing population, tech-savvy culture, and an expanding base of discerning young consumers, experts said.

The General Department of Taxation has asked local tax authorities to review and make lists of retailers selling through livestreaming on platforms such as YouTube, Facebook and Tiktok to carry out risk-based inspections.

The revenue gap between the leading multi-industry e-commerce platforms in Vietnam is increasing.

VOV.VN - E-commerce sales in Vietnam are likely to surpass the US$30 billion mark by the end of 2024 thanks to local growing consumer trends that help drive up online sales via e-platforms, said delegates at a meeting in Ho Chi Minh City on July 29.

Vietnamese consumers spent VND143.9 trillion (US$5.7 billion) buying 1.53 million items on five e-commerce platforms in the first half of this year, representing a rise of 54.91% and 65.55% over the same period last year, respectively, according market analysis firm Metric.

Vietnam, along with Thailand, are the two fastest growing e-commerce markets in Southeast Asia, according to the recently released report '2024 E-commerce in Southeast Asia' by Momentum Works.

Domestic consumption is likely to lose steam as consumers face uncertainties, along with changes to shopping trends. Meanwhile, businesses have reported it's increasingly difficult to maintain purchasing power and reduce inventory buildup, said industry insiders and economists.

A conference on promoting cross-border e-commerce and payment between Vietnam and Singapore was held in Shopee Singapore headquarters on May 30.

VOV.VN - “Net Dep Viet” (Beauty Vietnam) Season 2 programme will go live on social media platform TikTok as part of the country’s tourism promotion programme.