VOV.VN - Da Nang has continued to apply incentive policies in a bid to attract MICE (Meetings, Incentives, Conferences and Exhibitions) tourists, aiming to turn the coastal city into the leading destination for MICE tourism in Southeast Asia, according to the Da Nang municipal Department of Tourism.
The authorities of the central coastal city of Da Nang on April 17 had a working session with a visiting delegation from Goyang city in the Republic of Korea (RoK)’s Gyeonggi province led by its Mayor Lee Dong-hwan.
MICE (Meetings, Incentives, Conferences and Exhibitions) tourism has experienced changes in both quality and quantity, leaving good impressions on foreign tourists and partners.
VOV.VN - Ho Chi Minh City was honoured as “Asia’s Leading MICE Tourism Destination” for the fourth consecutive time at the 2023 World MICE Awards gala ceremony held in Berlin, Germany, on March 6.
Hanoi is set to implement measures aimed at attracting foreign visitors in 2024, focusing on such key markets as Northeast Asia, the EU, and the US, the municipal Department of Tourism said at its January 19 conference to deploy working plans this year.
VOV.VN - The Ho Chi Minh City Department of Tourism welcomed 320 Meetings, Incentives, Conferencing, Exhibition (MICE) visitors from India on December 16.
Vietnam’s new e-visa policy, which took effect from August 15, has facilitated group and MICE (meetings, incentives, conferences, and events) tours, insiders have said.
VOV.VN - A tourism promotion programme has been launched in Seoul in the Republic of Korea (RoK) to introduce popular destinations and unique tourism products in the central city of Da Nang, with a specific focus on the meetings, incentives, conferences and exhibitions (MICE) and golf tourism.
VOV.VN - Online newspaper Micenet of Australia recently hailed central Vietnam as a new destination for meetings, incentives, conferences and exhibitions (MICE) events.
VOV.VN - There remains plenty of room ahead for Vietnam to become the leading MICE destination throughout the region as MICE tourism is expected to help revive tourism industry in post-pandemic period, said Dr. Nguyen Anh Tuan, Director of the Institute for Tourism Development Research.