The global tourism market is entering a phase of unprecedentedly fierce competition as countries continuously roll out large-scale promotional campaigns to capture visitor market share, a reality requiring Vietnam to make breakthrough moves in tourism promotion and marketing.

VOV.VN - Vietnam Grand Sale 2025, the largest promotion campaign nationwide, kicked off on December 1, aiming to stimulate domestic consumer spending, boost production and business activities, and contribute to the country’s economic growth.

VOV.VN - This year’s Black Friday, one of the largest shopping events with promotions across both e-commerce platforms and physical stores, sees consumers approaching purchases more cautiously and selectively despite widespread discounts.

VOV.VN - The Ministry of Industry and Trade is set to launch Vietnam Grand Sale 2025, a nationwide promotional campaign running from June 14 to July 14, with the goal of enhancing trade promotion, strengthening Vietnamese brands, and stimulating domestic consumption.

VOV.VN - Despite not being a peak shopping day, the shopping scene in Ho Chi Minh City on May 1– International Labor Day, remained lively, with many supermarkets and shopping malls, including Vincom, AEON Mall, Co.opmart, Lotte Mart, and Big C, drawing crowds as they launched attractive promotional campaigns to boost consumer spending.

VOV.VN - The coastal city of Da Nang has launched a tourism promotional campaign titled “Enjoy Danang Again” with the aim of attracting more Korean tourists to the central city.

VOV.VN - The central city of Da Nang on July 8 launched a tourism promotion campaign in Seoul of the Republic of Korea (RoK) as part of efforts to attract more Korean tourists to the city.

VOV.VN - A one-month nationwide promotion campaign known as ‘Vietnam Grand Sale 2021’ was officially launched on December 1 by the Vietnam Trade Promotion Agency under the Ministry of Industry and Trade in a bid to stimulate greater domestic consumption.

VOV.VN - The Vietnam National Administration of Tourism (VNAT) has recently began its “Live fully in Vietnam” tourism promotion campaign in order to strengthen communications and open the country to visitors from abroad.

VOV.VN - A clip that introduces Vietnamese culture and cuisine has reached 1.1 million views on YouTube after being uploaded on February 11.