VOV.VN - The value of Vietnam's national brand is estimated at US$507 billion in 2024, ranking 32nd globally, up one place from 2023, according to Brand Finance, a leading independent brand valuation consultancy based in London.

The Trade Promotion Agency under the Ministry of Industry and Trade (MoIT) opened the Vietnam National Brand Week 2024 in Hanoi on April 16.

The Vietnam National Brand Week 2024 will be held nationwide from April 15-21 to raise public awareness of Vietnam national brand and promote products recognised as national brands to domestic and international communities.

VOV.VN - Vietnam National Brand Week 2023 and the Vietnam National Brand Forum 2023 officially opened with the theme of "Positioning Vietnam's Green National Brand" on April 20 in Hanoi.

VOV.VN - The nation’s brand value last year soared by 21.6% from 2020 to reach US$ 388 billion, thereby being placed at 33rd position in terms of the global rankings.

TH Group is one of nearly 40 Vietnamese businesses selected to join the “Vietnam National Brands Week 2021” in Singapore – Hybrid Expo on Halal and Processed Food Products.

The Vietnam National Brands Week 2021 – Hybrid Expo on Halal and Processed Food Products kicked off at an exhibition centre in Changi airport of Singapore on August 23.

The Vietnam National Brands Week 2021 in Singapore – Hybrid Expo on Halal and Processed Food Products will be organised in Singapore from August 23-28 in both face-to-face and online forms.

Vietnam has performed strongly in optimising soft power to enhance the value of domestic product trademarks, according to Vu Ba Phu, head of the Ministry of Industry and Trade (MoIT)'s Vietnam Trade Promotion Agency.

VOV.VN - The latest report published by Brand Finance indicates that nation is one of the countries which has enjoyed the fastest growth rate in terms of national brand value in the world, representing an annual rise of 29% to US$319 billion in comparison to figures from 2019.