VOV.VN - Vietnam National Brand value has grown rapidly in recent years but is not yet strong, as the country still mainly participates in low-value segments of the global supply chain, focusing on processing, while capacity in design and building own brands remains limited.
VOV.VN - Vietnam National Brand Week 2026 will be held nationwide from April 16 to 23, aiming to promote and strengthen the country’s brand image.
Vu Ba Phu, Director of the Vietnam Trade Promotion Agency (VIETRADE), and CEO of RMIT University Vietnam Scott Thompson-Whiteside, on January 23 inked a memorandum of understanding (MoU) on collaboration in supporting Vietnamese businesses to enhance competitiveness and develop national brands at home and abroad.
VOV.VN - Vietnam National Brand Week opened on May 26 at World Expo 2025 in Osaka, Japan, spotlighting the country’s image as a nation of innovation and global integration.
VOV.VN - The value of Vietnam's national brand is estimated at US$507 billion in 2024, ranking 32nd globally, up one place from 2023, according to Brand Finance, a leading independent brand valuation consultancy based in London.
The Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) opened at the Saigon Exhibition and Convention Centre (SECC) in Ho Chi Minh City on February 26.
VOV.VN - A total of 359 products from 190 businesses were honoured with the National Brand Award 2024 at a ceremony held in Hanoi on November 4 evening.
Vietnam national brands in 2024 will be honoured at a ceremony slated for November 4 in Hanoi, which will be broadcast live by Vietnam Television, the Trade Promotion Agency (VIETRADE) under the Ministry of Industry and Trade announced at a press conference on October 28.
The Trade Promotion Agency under the Ministry of Industry and Trade (MoIT) opened the Vietnam National Brand Week 2024 in Hanoi on April 16.
The Vietnam National Brand Week 2024 will be held nationwide from April 15-21 to raise public awareness of Vietnam national brand and promote products recognised as national brands to domestic and international communities.