In the sun-drenched, windy central region of Vietnam, the Cham community have developed a brilliant culture that adds to the diversity of Vietnam’s ethnic groups.

The online museum platform Google Arts & Culture has officially launched an exclusive site for Vietnam called "Vibrant Vietnam" which offer 31 online exhibitions with over 400 images and dozens of videos on the cultures of ethnic groups in Vietnam, the Vietnam National Authority of Tourism (VNAT) said on September 4.

Prime Minister Pham Minh Chinh has asked village elders and chiefs, skilled artisans and reputable citizens to make greater efforts to preserve and promote tangible and intangible cultural heritage, which is the quintessence and core value of the nation.

VOV.VN - For ethnic groups in the Central Highlands, elephants are great assets that reflect the power of a family and embody the Elephant God, a symbol of luck and prosperity.

VOV.VN - The Vietnamese Women’s Museum held a ceremony on May 17 in Hanoi to receive roughly 500 artifacts donated by Mark Rapoport, a doctor from the United States, and his family.

VOV.VN - A wide variety of unique cultural activities are due to be held between April 16 and April 19 at the National Village for Ethnic Culture and Tourism on the outskirts of Hanoi in order to celebrate the Vietnam Ethnic Groups’ Cultural Day on April 19.