The tourism sector earned approximately VND342 billion (US$15 million), up 25% against the same period last year.
According to the provincial Department of Culture, Sports and Tourism, the increases were attributed to efforts to build and upgrade business establishments and create new tourism products and services.
Tran Duy Phuong, the department’s deputy director, said to make tourism one of the spearhead sectors of the province by 2020, Ben Tre will continue investing in infrastructure serving tourism, especially in rural areas, together with diversifying tourism products and improving service quality at tourist sites.
In 2018, the locality will work to improve the quality of existing products and exploiting new ones such as orchard, trade village, spiritual and cuisine tourism.
It will also step up dissemination to improve public awareness of the role of tourism as well as the province’s tourism development orientations.
In the time ahead, the province continues calling on competent investors to participate in tourism projects, particularly in the coastal districts of Ba Tri, Binh Dai and Thanh Phu.
Ben Tre can be found in the lowest part of the Mekong River basin, about 85 kilometres south of Ho Chi Minh City. It is also known as the paradise of coconut since there is a lot of coconut planted there.