The ‘Bundesliga Penalty Shoot-Out’ event will be open to everyone with the winning team jetting off to Germany on an all-expenses paid trip to watch a live Bundesliga match. The finals and presentation will precede a live screening of FC Schalke 04 vs Borussia Dortmund.
Each team must have five players, including a goalkeeper. The teams will then face each other in the group stages with the top two teams advancing to the quarter-finals.
Kevin Sim, head of Asia Pacific, Bundesliga, said: “We all know that Vietnam has a very passionate football culture, which is why we have chosen to host the first ever ‘Bundesliga Penalty Shoot-Out’ here.
It’s a great opportunity to give local fans a taste of ‘Football As It’s Meant To Be’, a mantra we use to share the unique qualities of German club football such as fast paced, modern football, passionate fans and packed stadiums. Most importantly it allows us to show why Germany has become Europe’s home of Asian players, having welcomed more than any other league over the years.”
The official added: “Vietnam has huge potential from a football perspective. Based on research we found that there are over 69 million potential Bundesliga fans here, so there’s an immense opportunity for us to convert passive fans into avid followers of our league.
To do so, we must be on the ground, creating stronger connections to our fans.”
The inaugural event opens for registration on October 1.