Da Nang sees four-fold rise in number of foreign tourists
The total number of visitors to the central beach city of Da Nang in 2023 is estimated to exceed 7.4 million, doubling the figure in 2022 and equivalent to 93% of the figure in 2019 before the COVID-19 pandemic broke out, the municipal Department of Tourism has reported.
Of them, the total number of international visitors is estimated to reach more than 2 million, a four-fold increase year-on-year and equivalent to 62% of the figure in 2019.
Meanwhile, domestic holidaymakers to the city amounts to 5.4 million, an increase of 69% compared to 2022 and equivalent to 119% of the number in 2019.
Total revenue from accommodation, catering and travel services is estimated at VND28 trillion (US$1.2 billion), a surge of 67% compared to 2022 and equivalent to 133% of the figure in 2019.
Da Nang has identified five key product groups to optimise the city's potential and advantages, including high-end cruise tourism; cultural and historical tourism; MICE (meetings, incentives, conferences and exhibitions) tourism; urban tourism; and ecotourism.
