VOV.VN - While the United Kingdom offers strong export potential for Vietnamese products, companies are being urged to improve quality standards, sustainability practices and supply chain transparency to stay competitive.

United Kingdom (UK) imports from Vietnam amounted to US$6.06 billion last year, rising by 5.2% over 2021, according to the General Department of Vietnam Customs.

VOV.VN - In order to penetrate deeply into the UK market and became the premium rice product, Vietnam must devise a strategy aimed at improving its rice quality, as well as working out a plan to build a suitable rice brand.