Expanding its development space through administrative boundary mergers, the south-central coastal province of Khanh Hoa is reshaping its tourism identity with a broader ecosystem of experiences and an ambition to emerge as a leading international destination for leisure and discovery.​

VOV.VN - The Miss Tourism Identity Vietnam 2026 pageant was launched in Quang Ngai province on August 10 to find ambassadors to promote Vietnamese culture and tourism to international friends.

VOV.VN - Nguyen Phuong Anh, a student from the northcentral province of Thanh Hoa, was crowned Miss Tourism Identity Vietnam 2024 at the grand finale held in Quang Ngai city on August 14 evening.