Vietnam seeks to lure tourists from Western Europe

The Vietnam National Administration of Vietnam (VNAT) has organised big tourism promotion campaigns in the fourth quarter in neighbouring countries to draw more international tourists, especially those from Western Europe, to Vietnam. 

In Malaysia, the tourists were provided with information on Vietnam’s visa policy, new destinations and unique products as well as its acceptance of visitors from third countries and tour connection. 

In 2014, around 330,000 tourists arrived in Vietnam from Malaysia and the number for the 11 months of 2015 was 306,000, up 4.7 percent from the same period last year. 

Vietnam’s tourism management body held promotion events in Thailand to attract tourists from the United Kingdom, France, Germany, Spain, Italy and Belarus, who are eligible for Vietnam’s 15-day visa exemption policy. 

Thailand is one of the key tourism markets in Southeast Asia and among the top ten markets sending tourists to Vietnam. Moreover, Thailand is home to a large number of Western European citizens who boast high demand for short-time vacations in countries near Thailand, including Vietnam.

A similar event was also held in Hong Kong, China to attract Western European holidaymakers living there.

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