Hanoi to deploy wide range of trade and tourism promotion activities
VOV.VN - The capital of Hanoi is expected to implement 167 trade and tourism promotion activities this year in order to fulfill the various socio-economic development targets of 2023, said Nguyen Manh Quyen, vice chairman of the Hanoi People's Committee.
Quyen made the statement during a conference held on March 2 to implement the 2023 promotion programme initiated by the Hanoi Center for Investment, Trade and Tourism Promotion (HPA).
He emphasised that HPA should develop a plan in line with the capital’s socio-economic development tasks and the global trend, with a specific focus on the key export markets of Hanoi.
According to HPA's report, Hanoi organised 172 trade and tourism promotion activities last year. HPA co-ordinated alongside relevant agencies to provide timely support for domestic and international businesses seeking to expand production, while also helping local firms to introduce their products, seek foreign partners and accelerate tourism recovery through tourism and food festivals.
These activities therefore contributed to bringing the capital’s export turnover of goods last year to US$17.1 billion, up 10.3% compared to 2021, while FDI attraction reached nearly US$1.7 billion, up 10.3%.
The capital's tourism industry welcomed 18.7 million visitors, 4.7 times higher than the 2021 figure. Of the total, international and domestic tourists were estimated at 1.5 million and 17.2 million, respectively.
Ngo Minh Hoang, director of the Hanoi Department of Foreign Affairs, stressed the need to increase the efficiency of promotion activities and strive to create the optimal conditions possible for foreign organisations to gain greater insights into the capital’s investment climate and cooperation opportunities.
Sharing this viewpoint, Tran Thi Phuong Lan, acting director of the Hanoi Department of Industry and Trade, said HPA needs to strengthen activities and call for greater investment from key markets such as China, Japan, the Republic of Korea, Singapore, Taiwan (China), the United States, and Europe.
She also underlined the key role of investment promotion agencies as part of diplomatic organisations and foreign-invested economic sectors, thereby helping to expand new export markets and reduce dependence on the Chinese market.