International search volume for Vietnamese tourism continues to rise

The VNAT pointed out that the trend tracker of Google Destination Insights shows a sharp rise in terms of searches for Vietnamese tourism thanks to its open-door policy to international tourism, as well as its strong recovery efforts.

According to the report compiled by the APEC Policy Support Unit (PSU), the nation is the only country among the 21 APEC economies to have not imposed any travel restrictions, quarantine period, or implemented any requirements relating to COVID-19 vaccination certificates.

According to data compiled by Google, the number of international searches for tourist accommodation establishments in the nation in August witnessed a seven-fold increase compared to the beginning of March. Meanwhile, the number of international aviation searches to the country has tripled.

The top 10 most searched countries for tourism in Vietnam include the United States, Singapore, India, Australia, Japan, Thailand, Germany, France, the UK, and Malaysia, respectively.

The most sought-after destinations by the international community include popular Vietnamese destinations such as Ho Chi Minh City, Hanoi, Da Nang, Phu Quoc, Hoi An, Nha Trang, Da Lat, Phan Thiet, Hue, and Vung Tau.

In contrast, the number of Vietnamese people searching for foreign travel information has also been increasing after a long period of being suppressed due to the pandemic.

Most notably, the markets which are most popular among Vietnamese tourists includes Singapore, Thailand, Cambodia, the US, Australia, Malaysia, Indonesia, France, the United Arab Emirates, South Africa, and Japan.