HCM City boasts huge potential for bleisure travel

VOV.VN - Ho Chi Minh City has great potential for developing bleisure travel – a type of tourism combining business travel with leisure time, according to a seminar held on September 7.

The event saw over 500 delegates in attendance, all of whom are representatives of domestic and international tourism associations, as well as travel firms.

Participants noted that HCM City has received thousands of domestic and international visitors to do business and strengthen trade exchanges, a factor which opens up a wealth of opportunities to develop bleisure travel in the future.

They underscored the significance of conducting in-depth surveys regarding the needs of business travelers so as to design suitable tourism products and services and improve  the overall quality of accommodation facilities to ensure tourists stay longer.

Furthermore, the tourism industry is required to provide travelers with additional experience in terms of local cuisine, culture, and festivals, develop the night-time economy, and launch resort and medical tourism products moving forward.

Accommodation facilities were advised to ensure smooth internet connection, and create professional working spaces and conference rooms as part of efforts to develop this trend.

Le Truong Hien Hoa, deputy director of the Ho Chi Minh City Department of Tourism, said the event would greatly help travel firms to re-evaluate existing products and services and grasp the latest tourism trend in a bid to further accelerate the local tourism industry.

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