Hanoi gets VND630 bln in tourism revenue from Blackpink concert

VOV.VN - The capital’s tourism industry benefited from the recent Blackpink concert, earning a total of VND630 billion in revenue, said the Hanoi Department of Tourism on August 4.

According to the tour, Hanoi welcomed about 170,000 visitors for the two Blackpink performance nights on July 29 and July 30, of which the number of international guests reached more than 30,000.

Furthermore, about 65% of foreign guests stayed at hotels throughout Hanoi, with the majority coming from China, the Republic of Korea, Japan, the United States, the UK, France, India, Taiwan (China), and Australia.

Approximately 70,000 spectators, including 3,000 foreign visitors, were thrilled by the performances put on by Blackpink at the My Dinh National Stadium on July 29 and July 30.

Throughout the two-day concert, the number of visitors using double-decker buses witnessed a significant increase, with online bookings going up by 15% compared to previous days.

The occupancy rate of hotels in Hanoi is currently high, and most Vietnamese bookings come from southern provinces.

In addition to the luxury hotel segment, three-to four-star hotels in area close to the My Dinh Stadium there the performances made also saw their occupancy rates reach almost 100% on July 29.

Not only in the My Dinh Stadium surroundings, hotels, and guesthouses in other areas also saw an increase in room bookings in late July and early August. Indeed, many hotels which cost around VND500,000 to VND2 million, between US$21 and US$84, per night reported a "fully booked" status.

There are more than 3,700 tourist accommodation facilities with over 70,000 rooms throughout Hanoi, with the occupancy rate of hotel rooms reaching over 60% in July.

Popular tourist destinations also saw a huge number of holidaymakers during those days.

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