Global Google searches for Vietnamese tourism see spike
VOV.VN - Recent analytical data from Google Destination Insights indicates that the number of international searches by users keen to learn more about Vietnamese tourism is witnessing a drastic upturn.
According to the information, searches by international tourists for flights and tourist accommodation have soared by up to 50% since Vietnam decided to fully re-open its borders to tourists from March 15. This marks the second highest increase globally, behind only Qatar, up 75%, ahead of the Middle Eastern country hosting the 2022 World Cup.
The top keywords include terms such as “Vietnam tourist”, “Vietnam tourism”, “Vietnam trip”, “Vietnam travel”, “Vietnam tour package”, and “tourist visa Vietnam 2022”.
Google Destination Insights also highlights that tourists from Singapore, the Philippines, Australia, India, the United States, the UK, and Canada, had the highest search volume for tourist information about the country.
This represents a positive sign for the strong recovery of the Vietnamese tourism industry this year. The increase can be put down to many factors, including the full reopening of the tourism sector, the effective control of the COVID-19 pandemic, the comprehensive vaccine coverage, and the restoration of activities to adapt to the new normal.
Most notably, the upcoming SEA Games 31 in May is viewed as a golden opportunity for Vietnam to attract greater numbers of tourists. As scheduled, the nation will welcome over 7,000 athletes from 11 regional countries to compete in 526 events.
Moreover, the country also plans to launch several tours to famous sites and programmes through which guests, international sport delegations, athletes, and reporters can savour the unique cuisine of Hanoi and neighbouring provinces.
