Vietnamese goods become popular purchases at Japan’s AEON malls
VOV.VN - A Vietnam-Hanoi Goods Week has been held in the AEON shopping mall chain in Japan as part of events to realize a memorandum of understanding on cooperation on infrastructure investment and promotion of commodity sale between Hanoi and Japan’s AEON group.
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Japanese businesses have registered to invest around US$5.8 billion in about 900 projects in Hanoi, said Mr Hung.
The promotional week is one of the activities marking 45 years of Vietnam-Japan diplomatic ties. It aims to promote domestic brands and products, Vietnamese tourism, culture and cuisine to Japanese and Vietnamese people in Japan, trade and connectivity between the two countries’ businesses, and directly send Vietnamese products to the AEON chain of distribution.
Fourteen domestic businesses operating in agriculture, processed food, tea, coffee, cocoa, fresh coconut, herbal soap, essential oil, saffron starch, chili, functional food, bags, and fine arts and handicrafts joined the event.
During the week, from June 7-10, there were trade exchanges between Vietnamese businesses and AEON importers, performances of Vietnamese traditional arts, and a presentation of Vietnamese cuisine.
Vietnamese goods were displayed and sold at 40 shops in the AEON retail network.
