With the Tet shopping rush looming, the First Glorious Spring Fair 2026 is set to turn Hanoi into a major trade and cultural hub early this year, bringing thousands of businesses together at the Vietnam Exposition Centre in Hanoi from February 2 to 13.
With the Lunar New Year (Tet) set to fall in mid-February 2026, businesses in Ho Chi Minh City are accelerating production, finalising stockpiling plans and rolling out price-stabilisation measures to meet shopping demand amid persistently high input costs.
The Ho Chi Minh City Department of Industry and Trade is set to intensify consumer stimulus efforts until the peak Lunar New Year (Tet) shopping season to help the city achieve its economic growth targets.
Vietnamese authorities and businesses are rolling out comprehensive promotion programmes to boost consumer spending for the upcoming Tet holiday (Lunar New Year).
As there are only few days left before the Lunar New Year (Tet) holidays, purchasing power is rising sharply and retailers are ready to serve.
With the Lunar New Year (Tet) around the corner, retailers are scrambling to stockpile goods to meet the imminent surge in demand.
Following two years of low sales during Tet (the Lunar New Year), things are expected to look up for the fast moving consumer goods industry this time around since the Vietnamese economy has recovered and consumers have a positive outlook on economic prospects, according to market research company Kantar Worldpanel Vietnam.
VOV.VN - With just over one month to go before the start of the Lunar New Year (Tet), supermarkets throughout Ho Chi Minh City have become packed with shoppers preparing for the festive season.