According to statistics, bookings for flights to the central coastal province of Khanh Hoa on China’s Ctrip platform in 2025 rose by 28% year-on-year, heard at a working session on ways to increase the number of Chinese arrivals held by the provincial tourism sector on January 22.

Building a comprehensive and consistent tourism data system is emerging as a crucial condition for Vietnam’s tourism sector to strengthen governance capacity, improve competitiveness and enhance visitor experiences.

Ho Chi Minh City’s tourism sector has set the target of welcoming 61 million visitors in 2026, including 11 million international arrivals, and earning VND330 trillion (US$12.5 billion) in revenue.

Prime Minister Pham Minh Chinh has emphasised that the culture, sports, and tourism sector must embrace innovative mindset and decisive action to achieve tangible results, creating a vibrant space for development in the new era and positioning culture as both intrinsic strength of the nation.

The ao dai and other forms of traditional Vietnamese dress are enjoying a strong revival in contemporary life, gradually becoming a new cultural asset for the tourism sector.

Ho Chi Minh City has identified the adoption of information technology and digital transformation as key strategies to enhance the visitor experience, facilitate tourism services, and drive economic growth in the tourism sector.

Ho Chi Minh City’s tourism sector has undergone remarkable transformation during 2020–2025, driven by breakthrough ideas to enhance product quality, service standards, and destination branding.

VOV.VN - The Da Nang International Tourism Festival 2025 is scheduled to take place at the Ariyana International Convention Centre in the central city of Da Nang on October 16-17, bringing together a wide range of domestic and international enterprises.

Vietnam’s tourism sector is getting a wild upgrade with virtual reality (VR), augmented reality (AR), and extended reality (XR), turning ancient history into mind-blowing digital adventures.

Hanoi’s tourism sector has introduced a range of new tourism products and programmes to boost demand and attract both domestic and international visitors head of the National Day holiday (September 2).