Thailand's largest retailer Central Retail Corporation (CRC) will invest over THB45 billion (US$1.38 billion) through 2027 to expand mainstream markets and accelerate growth in both Thailand and Vietnam, the retailer said in a press release on June 24.

Understanding Thai consumer preferences and complying with strict regulatory standards will help Vietnamese firms effectively tap this potential market, experts said at a conference held by the Investment & Trade Promotion Centre of Ho Chi Minh City (ITPC) and Central Retail Vietnam on May 22.

VOV.VN - Central Retail’s GO!, Tops Market, and mini go! supermarkets are expected to consume approximately 300 tonnes of lychees during this year’s season, equivalent to that of last year's season.

VOV.VN - A number of global leading retailers such as Walmart, Amazon, AEON, and Central Retail are set to come to Vietnam in June to seek supply sources for quality commodities from local businesses, according to the Ministry of Industry and Trade.

VOV.VN - Central Retail on November 22 officially inaugurated a mini go! supermarket in Vinh Bao ward of Rach Gia city in the southern province of Kien Giang, with the site being the eighth outlet of its kind in the nation.

Vietnam, with a population of nearly 100 million people, is considered a potential investment market for famous retailers around the world; therefore, many foreign retailers have enhanced their investments.

Nearly 1,000 foreign enterprises from 28 countries and territories, including giants such as Boeing, Walmart, and Central Retail, have entered Vietnam to explore investment opportunities and seek partners since early September.

Branding is a long-term solution to make Vietnamese goods competitive in the international market, as many products originating from Vietnam remain unfamiliar to consumers though they are among the world's top production volumes, said experts.

VOV.VN - Vietnam is one of the world’s leading exporters of agricultural products and foods, although the proportion of its products directly exported to global distribution systems remains modest, reported Nhan Dan (People’s Daily).

VOV.VN - Visitors to Tops supermarket at CentralwOrld, a shopping plaza and complex based in Bangkok (Thailand) are able to purchase Vietnamese longans as of August 18.