Hanoi hosts Ao Dai fashion show by Italian designer

Models don new Ao Dai designs made by Italian designer Maria Elena Di Terlizzi (third from left) and her Vietnamese peer Le Quang Hoa (second from left) during a fashion show held on October 19 in Hanoi.

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The latest Ao Dai designs are part of the “Ao Dai Heritage - Culture of Love” project implemented by Golden Heritage Group, the Italian Embassy in Hanoi, the Vietnamese Embassy in Rome, and the Italian Chamber of Commerce in Vietnam.

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The purpose of the project is to promote Ao Dai to the international fashion market, while simultaneously applying the quintessence of Italian international technology to the production of the country’s traditional long dress.

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The Italian designer introduces a total of 15 outfits at the event, with one design having the theme of “Gold and Mother of Pearl".

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Each design by Di Terlizzi has a different name, thereby helping to introduce the traditional long dress to the world. This outfit is themed “Like a Butterfly".