Friday, 12:41, 26/11/2021

Hanoi fashion outlets remain quiet despite Black Friday super sale

VOV.VN trên Google News
VOV.VN - With fashion outlets across the capital offering large discounts as part of Black Friday sales, there is growing concern among retailers that consumers lack enthusiasm for this year’s promotion due to the impact of the novel coronavirus (COVID-19) pandemic.
hanoi fashion outlets remain quiet despite black friday super sale picture 1
Popular streets such as Chua Boc, Pham Ngoc Thach, and Hue, all of which are hubs for fashion stores in the capital, have stores showcasing banners for the discounts available on Black Friday. This shopping event falls on November 26 this year and is a major chance for outlets to attract customers.
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The launch of this year’s sales doesn’t seem very exciting for customers.
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Fashion stores on Chua Boc street remain quiet, even at midday, which is widely considered to be the peak time for sales.
hanoi fashion outlets remain quiet despite black friday super sale picture 4
Many fashion outlets apply offers such as “buy 1 free 1” or “60% discount” in a bid to attract more shoppers.
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A fashion store offers 70% discounts on Black Friday, although it fails to draw in many customers.
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Due to the impact of the COVID-19 pandemic, customers have been forced to tighten their belts, with many currently prioritising the purchase of essential goods.
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Some store owners even offer 80% off products.
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The scene appears to be gloomy this year, a huge contrast from the bustling scenes recorded last year.
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VOV
Photos: VTC
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