Vinamilk explores path to Chinese market
VOV.VN - The Vietnam Dairy Products Joint Stock Company (Vinamilk) invites Chinese customers to try its dairy products at the first China International Import Expo (CIIE 2018) in Shanghai City, China in order to gain access to the world’s largest consumer market.
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Vinamilk products have received active response from the expo’s visitors including many Chinese consumers at the event which is taking place on November 5-10.
This is an effective way to approach the special market, said a Vinamilk representative, adding that its diversified dairy products meet the demands of most Chinese consumers.
CIIE is one of the four biggest external events of China in 2018 with the participation of over 3,000 enterprises from 130 nations and territories.
Earlier in May 2017, Vinamilk and Guangdong Vina signed a memorandum of understanding on cooperation in supplying Vinamilk dairy products to the Chinese market.
Two months later, Vinamilk took part in the 15th China-ASEAN Expo (CAEXPO) in Nanning city to present some of its special products to Chinese consumers.
Set up in 1976, Vinamilk is the leading Vietnamese dairy company and among top 50 world’s leading dairy businesses.
