Vietnam attends Taiwan Food, Coffee, Tea & Wine Expo 2023
VOV.VN - As many as 20 Vietnamese enterprises are showcasing their range of products at the Taiwan Food, Coffee, Tea & Wine Expo 2023, according to a representative of the Vietnam Trade Promotion Agency (VIETTRADE).
The presence of several renowned Vietnamese brands in the expo is part of the programme on building brand strategies for the food industry in general, as well as the local tea and coffee industry in particular, said the VIETTRADE representative.
The main goal of the scheme is to build and promote a common and unified image for the Vietnamese food industry within the international market, increase awareness and recognition of Vietnamese food, build a reputation for quality and value of Vietnamese food, with a specific focus on tea and coffee.
It also aims to optimise added value for food production and processing in Vietnam, along with promoting the export of Vietnamese food products.
According to the VIETTRADE representative, on display at the expo are potential products which Vietnam boasts strengths in to promote exports to Asian markets.
This year’s expo has attracted the participation of 1,500 booths from 800 international enterprises. It is scheduled to last until November 20.