Positive outlook ahead for timber industry next year
VOV.VN - Several wood businesses have recorded positive signs as they have received export orders for the end of the first quarter of next year in several key markets such as the United States and Europe, according to industry insiders.
Statistics compiled by the Vietnam Handicraft Exporters Association indicate that exports of timber and wood products are anticipated to reach about US$14 billion this year, a figure lower than the set target of US$17 billion
This can be viewed as an encouraging sign amid the global market witnessing a downturn and consumers moving to tighten their spending.
Tran Hoai Huu, director of Gia Nhien Co. Ltd., said that so far the company has successfully secured export orders for the year-end holidays and has also received new orders for the first quarter of next year.
However, business representatives pointed out that the export prices are lower with the scale of orders becoming smaller following the implementation of stricter technical requirements set by foreign importers.
Huu emphasized that the competitive price policy can be viewed as the deciding factor for businesses seeking to secure export orders, adding that the company's existing orders have prices reduced in order to retain customers.
According to information given by experts, amid the global situation continuing to record complicated developments, local firms are required to proactively strive to boost market expansion and improve competitiveness, with a specific focus on products which have good prices and are suitable for consumer tastes along with reasonable after-sales policies.
Furthermore, businesses must move to restructure production activities and renovate technologies, revise the production management system, and improve quality of human resources, while also promoting the use of domestic raw materials in a bid to reduce costs towards sustainable development.
