The events opened new opportunities for links between Vietnam and the business community in the Piemonte region.

The ToAsean programme and the Vietnam-Italy forum captured major interest from businesses and industry associations across Piemonte, offering a venue for discussions on cooperation trends between Italy and Southeast Asian countries. The events also reflected growing interest among Italian businesses in the Vietnamese market.

Speaking at the events, Vietnamese Ambassador to Italy Nguyen Phuong Anh highlighted the high level of political trust and the increasingly substantive, multifaceted relationship between Vietnam and Italy. These foundations, he said, are creating favourable conditions for stronger business links, deeper economic cooperation and expansion into strategic and high-tech sectors in the years ahead.

The ambassador noted that Vietnam is working towards becoming a regional hub for high-tech industries, renewable energy, digital infrastructure, artificial intelligence, advanced manufacturing and sustainable industrial ecosystems. In this context, Vietnam places particular importance on cooperation with Italian businesses and organisations, as the two countries possess highly complementary strengths.

Italy offers world-class expertise in industry, technology and design, while Vietnam provides advantages in market access, strong manufacturing momentum, and connectivity to ASEAN and the broader Asia-Pacific region, he added.

Italian businesses showed particular interest in Vietnam’s industrial development priorities, green transition and innovation agenda, as well as information on the country’s economic growth, position within regional supply chains and broad network of next-generation free trade agreements.

According to many businesses in Turin and the wider Piemonte region, Vietnam is emerging as one of Asia’s most dynamic markets and a gateway for Italian businesses seeking to expand their presence in Southeast Asia and the Asia-Pacific.

Participants expressed interest in establishing more direct links with Vietnamese localities, business partners and industry associations, particularly in precision engineering, supporting industries, automation, design, green technology and high-quality workforce training.

Piemonte, and Turin in particular, has long been one of Italy’s leading industrial and innovation centres. The region is known for its strengths in automotive manufacturing, mechanical engineering, aerospace, materials technology, design and innovation, while also serving as a base for many technologically advanced small and medium-sized enterprises.

As European businesses are  seeking  new growth markets and diversify supply chains, many companies in Piemonte view Vietnam as a promising partner with strong complementary advantages.

Italy introduces business acceleration platform at ProPak Vietnam 2026

The Italian Trade Agency (ITA), in collaboration with the Italian Packaging Machinery Manufacturers Association (UCIMA), is introducing OpportunItaly, a business acceleration platform co-run by the Italian Ministry of Foreign Affairs and International Cooperation and ITA, at the ongoing 19th ProPak Vietnam 2026.