Local firms promote wooden furniture at High Point Market Fall 2024 in US
VOV.VN - Dozens of Vietnamese wooden furniture, interior, and exterior decoration enterprises have introduced their wooden furniture and interior decoration products at the High Point Market Fall 2024 taking place in North Carolina in the US.
Upon addressing the event, Le Hoang Tai, deputy director of the Vietnam Trade Promotion Agency (VIETRADE), emphasized that Vietnamese timber and wood exports during the first nine months of the year surged by 17.2% to reach nearly US$12.2 billion against the same period from last year.
The major markets for Vietnamese timber and wood products include the US, China, and the EU, with import value soaring to reach US$5.9 billion. Among these markets, the US took the lead and accounted for 54.4% of total export revenue, up 24.7% compared to 2023.
In particular, VIETRADE places importance on disseminating information on the Vietnamese pavilion through sending emails to potential customers, printing and distributing catalogs to introduce local businesses to foreign partners at the fair, as well as posting news in major and reputable newspapers about the wood furniture industry in the US such as Furniture Today.
Tai stressed that participation in the annual wood furniture fair in the US through the national trade promotion programme since 2003 has significantly contributed to boosting the export growth whilst elevating the brand of Vietnamese wood products in this market.
US importers have therefore recognized Vietnam to be a reliable source of timber and wood products, especially in the wooden furniture segment which the country has been the leading supplier to the US market, he noted.
