Japanese snack producer makes Vietnam debut
Japanese snack food manufacturer Koike-yaInc has made its Vietnam debut by establishing a plant in the southern province of Dong Nai.
The plant at the Long Duc Industrial Parkis the first of Koike-ya abroad though its products are present in many foreign markets like China, Taiwan, Singapore, Malaysia, Thailand, Canada and the US.
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| Photo:baocungcau.net |
A leader of Koike-ya said the plant costs US$8.7 million. Its products will be for local customers aged from 15 to 29 in the short run.
Vietnam is a fast-growing market, so Koike-ya decided to set up shop in the country. The snack producer aims for two billion yen in revenue after two years of operation.
Kenji Mikami, general director of Koike-ya Vietnam, said the plant will be equipped with modern production technology. It will bring out three main kinds of products made from potato, corn and shrimp.
Many snack manufacturers like the Republic of Korea’s Orion Confectionery Co Ltd, the Philippines’ Liwayway Holdings Co Ltd and the US’s PepsiCo have already set up shop in Vietnam.
