Auchan products to be sold on Lazada
Auchan Retail Vietnam and Lazada Vietnam, an Alibaba-owned online retailer, has recently signed a memorandum of understanding on strategic cooperation to allow customers to purchase French products online with rapid delivery through Lazada.
In particular, customers can select products from Auchan on Lazada’s online shopping platform LazMall, with different options for delivery: same-day delivery, next-day delivery or low-cost delivery.
Besides this, customers in Hanoi, HCMC, Hue, Danang, Dong Nai, Ba Ria-Vung Tau, Binh Duong and Long An will be entitled to free delivery on orders worth VND99,000 or more.
In the initial period, products from Auchan being sold on LazMall will mainly be consumer goods, and the product line will expand over time. All the operational stores of Auchan will reportedly soon appear on LazMall, so with only one click, the ordered products can be delivered to customers from their nearest Auchan stores.
French retailer Auchan currently has 21 supermarkets in three major cities in Vietnam: Hanoi, HCMC and Tay Ninh.