2024 Asian Economic Cooperation Forum helps to elevate Vietnamese brand

VOV.VN - Vietnamese businesses will participate in the 2024 Asian Economic Cooperation Forum in Malaysia this September to introduce products, seek partnerships and increase brands.

The annual forum, the second of its kind to be held at Kuala Lumpur Capital Center on September 28, is anticipated to create a wealth of opportunities for Vietnamese firms and those from other countries in Asia to enhance connectivity and co-operation in investment

It will bring together a large number of businesses operating in fields such as digital transformation, electronics, petroleum, pharmaceuticals, cosmetics, high-tech agriculture, culture, tourism and services, import-export, logistics, finance, and banking.

Notably, it will offer an ideal venue to elevate Vietnamese and Malaysian brands in multiple fields, especially within the Halal industry.

An exhibition and a number of seminars will be held during the event to introduce typical products from Vietnamese and Malaysian businesses, as well as discussing the advantages and disadvantages faced by these firms.

Last year’s forum held at the Shangrila Rasa Sentosa Hotel in Singapore attracted the participation of 150 typical businesses from Vietnam and other countries throughout the region.

The programme is to be co-hosted by the Vietnam-ASEAN Institute for Entrepreneur Development in collaboration with the Malaysia-Vietnam Friendship Association, the Malaysian International Chamber of Commerce and Industry, and other relevant agencies.

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