Total box office revenue in Vietnam reaches record high in 2024
Box Office Vietnam announced that the total box office revenue in Vietnam for 2024, from January 1 to December 31, reached nearly VND4.7 trillion (US$185 million), marking the highest annual figure ever recorded.
The top-grossing films of 2024 include Mai with VND551 billion (US$31.1 million) in revenue, Lat mat 7: Mot dieu uoc (Face Off 7: One Wish) with VND482 billion, Exhuma with VND212 billion, Doraemon: Nobita's Earth Symphony with VND147.5 billion , and Godzilla x Kong: The New Empire with VND140 billion .
This is the first time the top 10 box office films grossed over VND100 billion , and the first time a film has surpassed VND500 billion, which is the film Mai.
Based on the success of the Vietnamese films in the top 10, Box Office Vietnam noted: Over the past year, Vietnamese filmmakers have thoroughly explored the theme of generational conflict. Due to the preference for family generational conflict stories among Vietnamese audiences, films with themes outside this topic have not performed well at the box office.
In particular, films in 2024 featuring a group of young people going on adventures and experiencing new things are expected to generate very low box office revenue, such as Mong vuot (Claws), Mua he dep nhat (That Summer, Will Be Back), and Kinh van hoa (Kaleidoscope).
Box Office Vietnam concluded that the box office revenue in Vietnam for 2024 shows many similarities with 2023, as films by directors Tran Thanh, Ly Hai, and the Doraemon franchise continue to maintain strong appeal.
The Marvel Cinematic Universe (MCU) continued to be absent from the top 10 at the box office, although this year's MCU release was favourable for its strong fan appeal in the post-Endgame era.
2024 also marks the first time that four animated films have made it into the top 10 at the box office, and none of them were produced or distributed by Disney.
