Taste France 2023 embraces French gastronomy

Nicolas Warnery, French ambassador to Vietnam, and Marion Chaminade, counselor of Agriculture, alongside a representative from Business France, were presented at the event.

Following the success of Taste of Country 2022, this year MM Mega Market will embrace the deep-rooted characteristics of French gastronomy and present the French cuisine experience to Vietnamese customers.

During the event, customers have the opportunity to discover French flavours through exciting activities, including sampling French food, shopping with attractive discounts, and enjoying French cuisine made by MM's professional chefs.

At Taste France 2023, MM Mega Market has introduced more than 100 French products with attractive offers on baguettes, cheeses, jams, biscuits, and wines from famous brands such as Bel, Paysan Breton, Casino, Elle et Vire, Anchos, Pate Royal, and Evian. 

“Taste France 2023 brings the best quality imported French products to Vietnamese customers and foreigners living in Vietnam. It is an excellent opportunity to enjoy the French lifestyle with exquisite tastes just like in the home country,” Bruno Jousselin, Managing Director of MM Mega Market said at the opening ceremony. 

“We aim to enhance our imported product portfolio and create an opportunity to build a bridge to Vietnamese consumers so they can explore unique culinary cultures from around the world,” he added.

French cuisine is renowned worldwide, particularly in Vietnam. From rustic countryside dishes to refined haute cuisine, French gastronomy is a culinary treasure that continues to captivate the world with its flavours, artistry, and cultural significance. 

“French food not only focuses on refined haute cuisine and fine dining but also has high-quality products that Vietnamese people can enjoy in their everyday lives,” French Ambassador Warnery said at the event. 

Taste France 2023 will last through to July 19 at 12 nationwide centres of MM Mega Market.