The conference focused on the great potential of sea tourism in Vietnam and ways to promote it in Europe, as well as measures to develop it.

Vietnam Airlines aims to coordinate with the Vietnam National Administration of Tourism and localities with sea tourism potential, such as Ha Long, Danang, Hoi An, Nha Trang, Mui Ne and Con Dao, to offer attractive tourism products to European visitors.

The airline will work with 10 leading European tourism magazines to introduce the best tourism destinations in Vietnam.

It will also increase its flights to European countries and improve infrastructure at airports and seaports in localities with sea tourism potential.

Key targeted markets include France, Germany, the UK, Belgium, Spain, and the Netherlands, as well as Denmark, Sweden, Switzerland, Austria and Poland.