This year, many programmes have been implemented at various localities across France to promote the image of Vietnam. In future, these programmes will continue to be held in France and Europe.

Notably, in May 2011, Vietnam will introduce its culture at the Tours International Fair (in the central region of France). Vietnam will be one of the fair’s guests of honour. 

In addition, in May 2011, “Vietnam month” programme will be held in Florence city in the southwest region of France with diverse activities including a seminar on Vietnam-France cooperation. Vietnam will present unique performances by artists from Vietnam’s northeastern region and other areas to help international audience find out more about the country.

Three exhibitions held to introduce Vietnam’s cultural heritages will present Ha Long Bay, My Son Relics, the 1,000^th anniversary of Thang Long-Hanoi and documents on Hanoi’s historic development. On the occasion, Vietnam will send experts to attend a seminar on science and technology, environment, climate, health, and culture.

According to Nguyen Van Tinh, Head of the International Cooperation Department under the Ministry of Culture, Sports and Tourism, these are significant activities for Vietnam, especially as it wants to introduce its diversified and unique culture as well as promote its image of a peaceful and dynamic nation on the right track of development.

The Tours International Fair is a major annual tourist fair and France often invites one nation to be an official guest of honour. Becoming one fair next year proves Vietnam’s role and status in the international arena.

France also wants to introduce Vietnam’s potential in trade, tourism, and culture, especially handicrafts. Florence’s authorities have also supported “Vietnam’s month in Florence” programme which will help French public learn more about Vietnam.

Also in May 2011, Vietnam will get involved in “Vietnam Day in Lorient” in the western region of France.