Vietnamese market attracts multinational groups

(VOV) - Vietnam is one of three nations to capture the most attention from European and US multinational groups looking to invest in small-scale newly-emerging markets. 

The information was unveiled by research conducted by the US’ Frontier Strategy Group (FSG).

According to the Frontier Markets Sentiment Index, under which FSG has conducted a survey on 200 multinational groups, Vietnam ranked third with 24.72% of the surveyed businesses saying that they are keen on investing in the country in the coming future. Topping the list are Nigeria (29.57%) and Argentina (25.54%).

The surveyed businesses include Coca-Cola, General Electric, Novartis, Dell and Azko Nobel.

In general, the sentiment index of multinational groups in frontier markets has been reduced. “Frontier markets” are used to mention small-scale newly emerging economies which have reaped huge profits for investors. 

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