Vietnamese businesses strike series of deals at CIIE 2026 in Shanghai

VOV.VN - Vietnamese companies have secured multiple cooperation agreements and new export opportunities at the ninth China International Import Expo (CIIE 2026) in Shanghai, as nearly 3,400 foreign businesses from 180 countries and territories gather for the six-day event running from November 5 to 10.

This year, Vietnam's national pavilion covers 132 square metres, showcasing the country's economic achievements and potential while promoting investment, trade and tourism.

The commercial exhibition area for Vietnamese businesses has reached its largest scale ever at CIIE, spanning 1,000 square metres and featuring 80 companies specialising in food, beverages and related sectors.

According to the Vietnam Trade Promotion Agency (Vietrade) under the Ministry of Industry and Trade, Vietnamese businesses have made a strong impression on international partners, securing MOUs and significant export opportunities within the first few days of the expo.

On November 6, Vina T&T Group signed an MOU with MDL Commerce Group Co., Ltd., a Chinese food retail and distribution operator associated with the METRO brand.

The deal marks a new step in cooperation between the two companies and opens up opportunities for Vietnamese agricultural products to gain wider access to China's distribution networks.

After two days at the expo, Mekong Herbals JSC also established connections with three major partners. One of them signed an MOU to distribute health-oriented products and explore sourcing opportunities for clean fruits and vegetables.

Another partner, which specialises in processed food powders, frozen products and rice paper, planned to visit Vietnam to inspect manufacturing facilities. Its projected import demand could reach 15 containers annually.

Meanwhile, a major Chinese vegetarian food distribution chain arranged a meeting to discuss potential areas of cooperation in greater detail.

These initial results not only offer direct commercial benefits to Vietnamese businesses but also demonstrate the international competitiveness and supply capacity of Vietnam's agricultural and processed food industries.

Assessing preparations for this year's expo, Tran Huy Hung, Vietnam's Consul General in Shanghai, said the agency and participating businesses had made thorough preparations and worked hard to present a modern and professional image of Vietnam.

He described CIIE 2026 as a strategic platform for strengthening the presence of Vietnamese products in the Chinese market and deepening economic and trade cooperation between the two countries.

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80 Vietnamese businesses showcase products at CIIE 2026

VOV.VN - Around 80 Vietnamese companies are showcasing their products at the 9th China International Import Expo (CIIE 2026) in Shanghai, seeking to expand business connections and export opportunities in the Chinese market through both on-site promotion and livestreaming.

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