The programme not only facilitated direct connections between businesses and investors from both countries, but also aimed to support the development of long-term trade infrastructure.

As part of the event, a Vietnamese online agricultural wholesale market platform was officially launched in Singapore. The system directly links Vietnamese producers with importers and distributors in Singapore and the wider region. It aggregates standardised supply sources, ensures stable output, enables traceability, and optimises pricing through pooled orders, thereby shortening intermediary chains and improving cross-border trade efficiency.

Addressing the event, Vietnamese Trade Counsellor Cao Xuan Thang highlighted the country’s potential within global supply chains, particularly in high-quality agricultural products. He also underscored the role of digital platforms such as the online wholesale market in enhancing export capacity, ensuring transparency, and improving responsiveness to the Singaporean and regional markets.

Also speaking at the programme, SMF President Lennon Tan commended the initiative’s practical approach, particularly its combination of in-person networking and digital integration.

He noted that models such as the online agricultural wholesale market will play a key role in optimising supply chains, reducing intermediary costs, and improving access to high-quality goods from Vietnam, while opening up broader opportunities for deeper cooperation between the two business communities.

Tan further observed that Singapore and Vietnam hold considerable potential for collaboration in green energy, as well as in alternative packaging materials and production methods that could help reduce carbon emissions.

Participating Vietnamese enterprises showcased a range of projects focused on sustainable agriculture, community health care, and technology solutions serving society, with the dual aim of generating positive social impact and economic value. These initiatives drew interest from investment funds, sponsors, and strategic partners, paving the way for expanded cooperation and future deployment.

Vietnam remains Singapore’s 10th largest trading partner in January

Vietnam has retained its position as Singapore’s 10th largest trading partner, with bilateral trade reaching SGD4.5 billion (around US$3.5 billion) in January, up 33.9% year on year.