South Africa welcomes Vietnamese businesses
(VOV) -Vietnamese pavilions, exhibiting a wide array of quality Made-in-Vietnam goods, are garnering the attention of many South African businesses at an international trade fair in Johannesburg city.
Fifteen Vietnamese businesses are showcasing their products, mostly farm produce, construction materials, electrical equipment, pharmaceuticals, and handicrafts, at SAITEX 2014, which opened on June 21, attracting 45 countries and territories from around the globe.
![]() |
Notably, the Vietnamese Trade Office in South Africa is also present at the event, with a pavilion marketing Vietnamese rice, with plenty of free samples to go around.
More than 200 South African importers have shown keen interest in the Vietnamese goods and are eagerly inquiring about quality, price and import-export procedures in Vietnam. Many of them signed contracts with Vietnamese representatives.
Hanoi Department for Industry and Trade Deputy Director Phan Tien Binh, who is also heading up the Vietnamese delegation to SAITEX 2014, said the event provides an excellent opportunity for Vietnamese businesses to develop sales leads and the show is an effective marketing tool for them.
Vietnamese Ambassador to South Africa Le Huy Hoang in turn expressed his pleasure with the warm and positive reception the Vietnamese pavilions have received from South African businesses.
He emphasised there is a huge potential for expanding trade and cooperation between the two countries in a host of areas and pledged to organize more trade promotion events in the larger cities of South Africa.
