HCM City prepares for sales promotion
Over 900 businesses have registered to participate in the annual sales promotion month in Ho Chi Minh City from August 30 to September 3, 10% more than last year.
The programme, jointly organised by the city’s Departments of Industry and Trade and Culture, Tourism and Sports, kicks off with a fair at the Phu Tho Indoor Stadium in District 11 selling garments, foodstuff, household appliances and consumer goods.
There will be 12 other fairs during the month to take goods to the doorsteps of workers in industrial parks and export processing zones and students living in dorms.
Businesses like supermarket chain Saigon Co-op and Saigon Trading Group (SATRA) will send trucks with goods, especially essential ones to remote areas, as part of the city's price stabilisation programme.
Under the month-long promotion programme, many retailers like Big C, Co.opmart, Maximart, Metro, and Thien Hoa Interior Furniture and Electronics Centre are set to offer big discounts.
Saigon Co.op will launch a US$7.1 million "Proud of Vietnamese goods" campaign, its biggest promotion of the year, involving more than 600 suppliers.
It will offer discounts of up to 50% on more than 2,000 products at its outlets as well as Co.opXtra Thu Duc and Co.op Food chain from August 28 to September 24.
Big C supermarket chain will first offer discounts of up to 50% on 1,500 products until September 2, National Day, and then on thousands of products for the promotion month.
Besides fresh and processed foods, dry foods, household appliances, fashion items, cosmetics, and electronic products, it has also slashed prices on hundreds of products like moon cakes, lanterns, and toys for the Mid-Autumn Festival.