Bui Ba Bong, chairman of the Vietnam Rice Industry Association (VIETRISA), stated that the “super raw material zone” programme, which involves cultivating one million hectares of high-quality, low-emission rice in the Mekong Delta, is being effectively implemented, aiming to build the “Green Vietnamese Rice – Low Emissions” brand. The first shipment bearing the brand has since been exported to Japan. 

Bong emphasised that building sustainable raw material zones requires close cooperation among farmers, cooperatives, and local authorities, as businesses find it difficult to develop large-scale production zones alone.

Meanwhile, Do Ha Nam, chairman of the Vietnam Food Association (VFA) reported that rice exports reached 5.5 million tonnes in the first seven months of this year, generating a turnover of US$2.8 billion, marking an increase of 3.1% in volume. The full-year figure is projected to reach 8.8 million tonnes, thereby maintaining Vietnam's second-place position in the global market with an average price of US$514 per tonne.

He proposed expanding the market to Japan, the Republic of Korea, and Africa, as well as addressing VAT-related obstacles for export enterprises.

According to the MoAE, seven-month agro-forestry-fishery exports totaled US$39.7 billion, marking a 14.7% increase, with agricultural products up 17%, forestry products up 8.6%, and seafood up 13.8%. Most notably, exports to Europe surged by 49%, to the Middle East by 10.9%, and to Africa by 8.9%.

Acting MoAE Minister Tran Duc Thang affirmed that agriculture remains an export pillar, aiming for growth above 4% with export turnover of US$65-70 billion in 2025, and US$80-100 billion during 2026-2030. 

In order to achieve this, the MoAE plans to continue administrative reforms, improve laws to suit import markets, expand into the European Union, the United Arab Emirates (UAE), South America, while tappinginto the domestic market.

At the event, Deputy Minister of Foreign Affairs Nguyen Minh Hang warned of risks from food prices and new US tax policies, urging enterprises to diversify their markets.

Nguyen Anh Son, director of the Ministry of Industry and Trade (MoIT)’s Import-Export Department, stated that the MoIT would strengthen trade defencemeasures, control origin fraud, and open new markets, including those in the Gulf region, Egypt, and the Halal market.

Unlocking consumer markets for agricultural exports during peak season

VOV.VN - As Vietnam enters the peak harvest season for key crops such as rice, durian, lychee, longan, dragon fruit, and mango, there is an urgent need to find markets for these agricultural products to prevent the recurring issue of “a bumper harvest, falling prices.”