Titled Co Ba Xu Viet (Ms Ba from Viet Country), the collection features Vietnamese ao dai (traditional dress) made from My A satins, high-quality materials produced only in the Mekong delta province of An Giang that have been popular in Vietnam for hundreds of years.

Chung, the first Vietnamese designer invited to show his work on fTV, is one of Vietnam’s most popular fashion designers, known in Vietnam and abroad for designs that are infused with national identity.

The most outstanding feature of his collections is the harmonious combination between the modern, youthful style and traditional beauty to enhance the elegance and charm of those who wear them.

The designer was awarded the UNESCO insignia by the Vietnam UNESCO Association last year for his efforts to preserve the rare traditional My A satin.