By July the museum had received about 84,500 visitors, 2,600 visitors higher than the same period last year. Of the total, nearly half were foreign visitors.

The good result was attributed to the museum's efforts to organise various special exhibitions to attract visitors. The most popular exhibitions included "100 Years of Vietnamese Weddings" and "Hanoians‘ lives under the Subsidised Economy."

People throughout the country warmly responded to the museum's appeal for donation of objects and materials for the two shows.

The museum has built five folklore architectural works including Cham, Ba Na, and Ha Nhi ethnic houses, and a Co Tu tomb. It also provides education programmes for children, such as classes on textiles, water puppets and ethnic cultures.